Why an increase in postage makes for better marketing opportunities
1 April 2021 by Josh Lindsay
Poor old New Zealand Post – letter volumes continue to keep falling and even your Grandma is using TikTok, but the cost of transportation, processing and delivering letters just keep going up.
The consequences of rising costs means the traditional big mailers, such as the banks / telcos / utility companies, are increasingly switching to digital methods for their essential mail (invoicing and statements) with many others following suit.
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