Privacy
Policy

Last updated: February 2026

1. Information We Collect

We collect personal information that you provide when placing an order, creating an account, or contacting us. This may include your name, email address, phone number, postal address, and payment details.

2. How We Use Your Information

We use your information to:

• Process and fulfil your orders
• Communicate with you about your orders
• Provide customer support
• Improve our products and services
• Comply with legal obligations

3. Data Security

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. Payment processing is handled by Stripe and we do not store your full card details on our servers.

4. Direct Mail Data

For direct mail campaigns, we process recipient data on behalf of our clients. This data is used solely for the purpose of producing and delivering the mail campaign. We follow strict security protocols for data handling, storage, and destruction.

5. Third Parties

We do not sell or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our business (e.g., shipping carriers, payment processors) under strict confidentiality agreements.

6. Cookies and Visitor Tracking

We use cookies and similar technologies to improve website functionality, understand how visitors use our site, and enhance the online ordering experience.

We use a first-party analytics cookie (mpc_visitor) which is set by our own website. This cookie contains a randomly generated identifier and expires after 12 months.

When you browse our site, we may collect:

• Pages visited and the time of each visit
• How you arrived at our site (e.g. search engine, ad campaign link, or referring website)
• Your approximate location (city and country) derived from your IP address
• Browser and device type
• Product configurations and pricing calculations you perform (such as paper stock, size, quantity, and finishing options selected)

This information helps us understand how customers use our website and pricing tools, which products and options are most relevant, and where we can improve usability, pricing accuracy, and product range.

If you place an order, your browsing and pricing activity may be associated with your order record to help us review the purchasing journey and improve the overall ordering experience.

In addition to our first-party analytics cookie, we use Google Analytics for aggregated website usage reporting. This helps us understand overall traffic and site performance. We do not use Google Analytics for advertising or remarketing.

We do not sell or rent analytics data to third parties. Anonymous visitor records are automatically deleted after 90 days. You can clear or block cookies at any time through your browser settings.

7. Your Rights

Under the New Zealand Privacy Act 2020, you have the right to access, correct, and request deletion of your personal information. Contact us at sales@bedirect.co.nz to exercise these rights.

8. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date.

9. Contact

If you have questions about this privacy policy, please contact us at sales@bedirect.co.nz or 09 308 1510.